Pre-PMF Sprint Camp
In 4 weeks, complete the full journey from ICP definition to market validation, guided by growth expert and serial entrepreneur. Stop guessing, start validating.
Early bird pricing · Limited spots
WHY Sprint Camp?
The Pre-PMF Playbook gives you a complete understanding of PMF validation. The Sprint Camp puts experts by your side to turn your plan into results.
Read the Playbook →From General Methods to Your Specific Plan
The Playbook provides a systematic methodology and practical framework, but every project faces different product forms, target markets, and user profiles. The Sprint Camp helps you adapt general methods to your project and build an actionable validation plan.
Calibrate Key Decisions with Expert Experience
Is your ICP accurate? Are your validation goals sound? How should the data be interpreted? These critical judgments determine the outcome of your validation. In the Sprint Camp, seasoned experts draw on deep practical experience to help you make better calls at every key milestone.
Team Rhythm Drives Sustained Execution
Validating alone makes it easy to stall when daily demands take over. The Sprint Camp provides a clear timeframe and milestone structure, where peers hold each other accountable, share progress and challenges, and build momentum that keeps everyone moving forward.
Your Instructors

Emma Yu
Senior Growth Expert from Silicon Valley · Founder of Gins AI
- Years of deep expertise in user growth, spanning global tech giants and startups, with hands-on experience in both scaled growth and zero-to-one launches
- Former Director of User Growth at LinkedIn, former Growth Lead & Internal Growth Coach for multiple products at Microsoft, and CPO at early-stage startups
- Founded Gins AI and Social Operator in the AI era, focusing on AI-powered market research and AI-native creative growth respectively

Cathy Liu
Serial Entrepreneur · Founder of Solopreneur.Global
- Over 20 years in the software industry, with extensive experience in entrepreneurship, international business expansion, and startup consulting
- Former GM of overseas subsidiary at a public company, grew transactions from 0 to $2B in 3 years, contributing 80% of division profit
- Founded Solopreneur.Global during the AI wave, providing end-to-end services from idea discovery and product building to market validation for solopreneurs
4-Week Curriculum
Covering the complete Pre-PMF journey, from core framework to stage judgment
Core Framework & ICP Definition
Understand the Pre-PMF core framework and define your Ideal Customer Profile (ICP) to prepare for validation.
Complete your ICP definition document
Validation Path Design
Design a validation path tailored to your project — define methods, channels, and key metrics.
Submit your validation plan
Execute Validation & Collect Data
Start executing your validation plan, gather user feedback and data, and adjust direction as needed.
Submit validation progress and data report
Calibrate, Iterate & Stage Judgment
Calibrate based on validation data, make your PMF stage judgment, and create your next action plan.
Complete final validation report and action plan
Expert Homework Review
Weekly assignments reviewed by instructors with specific feedback for your project
Peer Sharing
Share progress and challenges with fellow founders for mutual inspiration and accountability
1-on-1 Office Hours
Book 1-on-1 sessions with instructors for personalized guidance on your challenges
Pricing
$1,999
$499
Early bird pricing
Who Should Join?
AI product builders who haven't found PMF yet
Indie developers with ideas but no systematic validation approach
Readers of the Pre-PMF Playbook unsure how to apply it to their own project
Startup teams who want expert guidance to accelerate validation and avoid costly mistakes
Founders looking for like-minded peers for accountability and knowledge sharing
FAQ
Is the sprint camp online or in-person?
The entire program is online. Recorded lessons are available anytime. Sharing sessions and office hours have scheduled times, announced in advance.
Can I join without a clear product idea?
We recommend having at least a preliminary product direction. The camp focuses on validating and refining your idea, not starting from scratch.
How much time is required per week?
Plan for 5-8 hours per week, including watching lessons, completing assignments, and participating in discussions. Assignments require actual validation actions.
What if I miss a session?
Recorded lessons can be watched anytime. Sharing sessions and office hours will be recorded, but we recommend attending live for the best interactive experience.
How is this different from the Pre-PMF Playbook?
The Playbook is a reference guide. The Sprint Camp is hands-on training — with expert guidance, homework review, peer support, and 1-on-1 coaching to help you actually execute.
Is there a refund policy?
Full refund available up to 7 days before the camp starts. After the camp begins, you can request a refund before the end of Week 1.
Ready to Start Your PMF Sprint?
Join the sprint camp and validate your market alongside fellow founders, guided by experts.